Paid Traffic Campaigns

One of my areas of professional activity is the creation and management of paid traffic campaigns on specialized platforms.

The campaigns developed for local and regional companies were on Google Ads, Meta Ads and LinkedIn Ads. 

The focus of these campaigns was to increase the audience on social networks, expand the reach of publications and publicize the products offered through e-commerce. 

Analyzing and monitoring each campaign's data was a key step in improving final results.

Within the creation and production of content for social networks, I also worked on the planning and creation of materials on the following topics: 

- Conceptual Contents

- Special dates 

- Commemorative dates 

- Retail Campaigns 



These activities can be seen in the other materials in the portfolio.