Project: logo redesign - Universidade do Sagrado Coração

Development of logo redesign with research carried out to identify the public's perception of the change and acceptance of the new visual identity proposal. 

Creation of a new institutional positioning changing from the previous proposal: "Leaders with heart" to the new positioning: "The University of your life"

Work team 

- Communication Manager: M.a Luciana Galhardo Batista Simon 

- Designer: Eduardo Montanari Martiniak 

- Designer: Renato Valderramas 

- Marketing: Vitor Brumatti